Salesforce Marketing Cloud
Salesforce Marketing Cloud (formerly Exact Target) is a digital marketing platform that automates marketing across email, social media, mobile apps, SMS, websites, and more. Win customers. Engage more efficiently. Build lifelong trusted relationships. All with data-first digital marketing.
At Softlogan, Marketing Automation on SFMC is our strength and defining the best practices in all the Customer 360 modules.

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At Softlogan, Marketing Automation on SFMC is our strength and redefining best practices in all the Customer 360 modules.
Large scale enterprises invest in Salesforce Marketing Cloud (SFMC) to blend all marketing channels in one place. Ultimately, marketers can send personalized messages, through the right channel, at the right time. This framework depends on the SFMC modules the organizations are using.
Softlogan can make your customer journey simple and relatable to your business needs. With more than 15 years of experience in marketing automation, Softlogan will be your reliable partner in your Marketing automation journey.
Softlogan focuses on the below in SFMC:
- Salesforce Customer 360
- Digital Transformation
- Marketing Cloud Personalization – Optimize conversions and reduce costs with AI-driven, 1-to-1 customer experiences.
- Marketing Cloud Engagement – Connect every cross-channel moment — efficiently and at scale.
- Journey Builder
- Email marketing
- Mobile Messaging
- Advertising
Data remains siloed, fragmented, and duplicative. The amount of data created, captured, replicated, and consumed each year is expected to more than double in the near future. SFMC is one of the industry best solution for all of the challenges that Organizations are facing to reach the customers.
Reach out to a Softlogan expert on your SFMC requirements, we will be happy to assist you.

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